An issue brief published earlier this year by the World Business Council for Sustainable Development (WBCSD) highlights how inclusive business solutions can deliver both business and societal value, in full alignment with the Sustainable Development Goals (SDGs). The latter call on business to use creativity, innovation, and investment to contribute to eradicating poverty, promoting peace and equality, fueling inclusive growth, and protecting the environment.
The issue brief, titled Delivering on the SDGs: The inclusive business approach, is now also available in Chinese (pdf, 8 pages). It articulates the business case for targeting the base of the economic pyramid, illustrates how inclusive business solutions link up to each of the 17 SDGs, and presents an overview of common internal and external challenges faced by companies when developing and scaling these solutions.
4.5 billion people living at the Base of the Pyramid (BoP) have a combined spending power of $5 trillion dollars. Fast Moving Consumer Goods (FMCGs) such as food, drinks, personal care and household items, are responsible for a significant share of consumer spending in low-income communities. At the same time, companies have the possibility to create a positive impact on these communities by developing products and services that integrate and impact livelihoods in a sustainable and inclusive way.
A new guide makes the case for the FMCG Industry at the BoP and dives into the most relevant parts of the FMCG value chain as well as the organization itself and the surrounding ecosystem. Presenting lessons learned and proposing innovative approaches, the guide provides practical advice for organizations on how to develop and strengthen their inclusive business model. The guide is based on desk research, more than thirty interviews, and the analysis of over eighty case studies.
A new discussion paper launched today explores models of distribution and sales networks that strengthen micro-enterprises and expand economic opportunities for low-income people in developing countries. It highlights the key challenges in scaling these models as well as the emerging lessons from companies and partnerships that are experimenting with new solutions and/or succeeding in reaching scale.
The paper is intended to stimulate further dialogue and collaboration on practical actions and partnership opportunities in order to scale inclusive distribution and sales networks and to generate more opportunities for low-income people and businesses.